Spring Capital Closes New Investment in 4AllPromos LLC

SPRING CAPITAL PARTNERS IV, L.P.

is pleased to announce the closing of an investment in

4AllPromos LLC

Subordinated Debt and Equity


Spring Capital Partners IV, L.P. (“SCP IV”) is a Small Business Investment Company (“SBIC”) as licensed by the United States Small Business Administration in accordance with the Small Business Investment Act of 1958, as amended.

Transaction Overview
Spring Capital Partners IV, L.P. (www.springcap.com) invested subordinated debt and equity to support the acquisition of 4AllPromos LLC (the “Company”) by Stewart Capital and Hadley Capital. SCP IV partnered with Merion Investment Partners in financing this transaction.

About 4AllPromos
4AllPromos (www.4allpromos.com) is a leading direct marketer of promotional products. Headquartered in Essex, CT, the Company sells products online with order customization and fulfillment taking place through a network of third-party suppliers. 4AllPromos is highly adept at digital marketing, has leading-edge technological capabilities, delivers an excellent customer experience, and enjoys high barriers to entry due to its advanced operating platform, large database of unique customers, and deep supplier relationships.

About Spring Capital Partners
Spring Capital Partners was founded in 1999 to provide mezzanine capital to growing small and medium sized businesses. The firm has managed over $600 million of capital and is currently investing out of its fourth fund, Spring Capital Partners IV, a $250 million SBIC. Investments are made in the form of subordinated debt and minority equity, typically in the range of $2 million to $20 million per investment. In addition to investing in change of control/buyout transactions with committed private equity funds and independent sponsors, Spring Capital also provides capital to privately held businesses to support acquisitions, growth, and minority recapitalizations.